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More kit, higher prices for Cupra Formentor, Leon and Ateca in 2024


More standard features have been added to Cupra’s combustion-powered lineup for the MY24 model year

Cupra has announced a slew of feature additions to its Formentor midsize SUV, Ateca small SUV and Leon hatch trio – but the changes have come at the cost of a small price rise across the board.

The MY24 range will be available to order soon, with deliveries due to roll out in the third quarter of this year – or sometime between July and September this year.

MY22 Cupra Formentor
Cupra has increased the standard level of features and price on its Formentor, Ateca and Leon models

All three vehicles now include DAB digital radio as standard, with the base model Formetor V also snagging an electric power tailgate.

Cupra buyers will be familiar with the Spanish brand’s use of a generally broad spectrum of grades in addition to a suite of optional packages, and there has been some movement here as well.

In the Formentor, the leather and camera package has replaced the leather and power package, which for $2800 adds Nappa leather, front seat heating, power seat adjustment for the driver and a 360-degree camera on the V, VZ and VZe grades.

Cupra Leon VZx front 3/4 2022
The Cupra Leon now starts from $49,190 driveaway

Cupra’s wagon-SUV hybrid, the Formentor, has also gained an optional Akrapovic exhaust option which we’ve covered in detail within this article.

Fans of the Leon VZe plug-in hybrid will be happy to learn the leather package has been replaced by the leather and sound package, earning its name by the fact it adds a Beats premium audio system for the first time on this grade – at the cost of $2550.

Price rises across the board for Leon, Ateca and Formentor 

The entry price of the Leon has risen by $1200 to $49,190 driveaway for the starting ‘V’ grade, following a price decrease earlier in the year. The rest of the range rises by between $1500 and $1700 to top out at $65,690 driveaway for the VZx.

Cupra’s Ateca small SUV still only comes in one flavour here in Australia – the fully loaded VZx – with the driveaway price jumping by $2240 to $68,990.

The Ateca has jumped to $68,990 driveaway

The popular Formentor now starts from $56,490 driveaway in V guise after the bulk of the range rose by $2000, with the only exception being the top-spec VZx which increased by $1800 and is now available for $70,790.

Pricing for the Born electric hatchback remains unchanged, kicking off from $59,990 before on-road costs. 

Cupra Ateca 2023: prices in Australia

All prices listed are driveaway.

  • VZx: $68,990 (+$2240)

Cupra Leon 2023: prices in Australia

All prices listed are before on-road costs.

  • V: $49,190 (+$1200)
  • VZ: $57,990 (+$1500)
  • VZe:
    • $64,690 (+$1700) ACT 
    • $65,690 (+$1700) QLD
    • $66,690 (+$1700) NSW and SA 
    • $67,190 (+$1700) VIC 
    • $67,690 (+$1700) WA 
  • VZx: $65,690 (+$1700)

Cupra Formentor 2023: prices in Australia

All prices listed are before on-road costs.

  • V: $56,490 (+$2000)
  • VZ: $61,490 (+$2000)
  • VZe:
    • $67,990 (+$2000) ACT
    • $68,990 (+$2000) QLD
    • $69,990 (+$2000) NSW and SA
    • $70,490 (+$2000) VIC
    • $70,990 (+$2000) WA
  • VZx: $70,790 ($1800)