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Ford Mustang Mach-E 2024: 40 percent of buyers after the 358kW GT

 

Aussie buyers are shifting towards the high-spec performance Mach-E known as the GT


Australian new car buyers are often known for their love of higher-spec cars, and with the upcoming Ford Mustang Mach-E, this trend rings true. 

Ford Australia confirmed to local media during the launch of the Mustang Mach-E in Brisbane that 40 percent of total pre-orders have been for the flagship GT.

Although the brand’s local arm declined to give exact numbers, Ford did tell Chasing Cars that there has been “hundreds” of pre-orders and “thousands” of expressions of interest for the car so far.

2023 Ford Mustang Mach-E GT blue front 3/4
The 2023 Ford Mustang Mach-E GT

Priced at a significant $107,665 before on-road costs, the Mustang Mach-E GT uses a dual-motor setup and a 91kWh battery pack to produce total outputs of 358kW/860Nm

Unique to the GT are 20-inch alloy wheels wrapped in Pirelli P Zero rubber, magneride adaptive suspension, Brembo brakes and Ford Performance front seats. The GT has a claimed WLTP range of 490km. 

The rest of the Mustang Mach-E range comprises the Select (from $79,990) and the Premium (from $91,665) – both of which are rear-wheel drive. 

2023 Ford Mustang Mach-E GT blue cornering
Ford says 40 percent of pre-orders have been for the flagship GT

The middle-tier Premium is capable of traveling up to 600km on a single charge thanks to the larger 91kWh usable battery pack, while the base Select can travel 470km with a smaller 71kWh usable battery pack. 

Mustang Mach-E not designed to be a budget EV

Ford Australia has made it clear that its new electric Mustang-branded product is not intended to be a budget EV, and has confirmed it doesn’t have in its plans to bring a smaller battery pack or cheaper interior for the Mach-E in the future.

2023 Ford Mustang Mach-E GT red blur driving shot
The Mach-E will compete against the likes of Tesla’s Model Y midsize SUV

Starting from $79,990 before on-road costs, this price tag makes the Mach-E more expensive than both a base Tesla Model Y midsize SUV and a base Polestar 2 liftback, and is better targeted towards Hyundai’s Ioniq 5 SUV and 6 sedan models.

It’s possible that the upcoming Ford Puma EV small SUV will fill the gap left by the Mustang Mach-E in the range, and could target cheaper EVs such as the GWM Ora and MG’s MG4 electric hatchbacks.